• XR-65A95K
  • XR-65A95K
  • XR-65A95K
  • XR-65A95K
  • XR-65A95K
  • XR-65A95K
  • XR-65A95K
  • XR-65A95K
  • XR-65A95K
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XR-65A95K

Sony XR-65A95K | BRAVIA XR | MASTER Series | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)

New OLED panel with widest ever colour spectrum

Cognitive Processor XR™ understands how humans see and hear for true immersion

Screen speaker with Processor XR turns any sound immersive

Discover new ways to enjoy TV with BRAVIA CAM supplied

Sony XR-65A95K | BRAVIA XR | MASTER Series | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)

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AED 10,799
AED 11,499 AED 10,799
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Product Highlights

  • 4K OLED : Whatever you're watching, you'll see it upscaled close to 4K8 quality thanks to our unique Cognitive Processor XR™. You'll also enjoy striking contrast on our OLED screen that's expertly controlled by our unique technology to deliver real life depth and pure blacks in every scene.
  • Cognitive Processor XR™ : Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analysing images to give real life depth, extraordinary contrast and beautifully vivid colours.
  • XR 4K Upscaling : With XR 4K Upscaling, you'll enjoy entertainment close to 4K quality, whatever the content or source. Our Cognitive Processor XR™ accesses a vast amount of data, intelligently recreating lost textures and detail for real world pictures.10
  • XR HDR Remaster : With XR HDR Remaster, this TV can detect each object on screen, analyse its colour and adjust contrast for even more realistic pictures. Object-based processing, powered by BRAVIA XR, takes precision to a whole new level by adding adjustment of hue, saturation, brightness, motion vector, bandwidth and more. The result is exceptionally real scenes with greater depth, lifelike textures and natural colours.

Specifications

DISPLAY RESOLUTION 3840 x 2160
SCREEN SIZE (CM, MEASURED DIAGONALLY) 164 cm
PICTURE PROCESSOR 4K Cognitive Processor XR
DIMENSION OF TV WITHOUT STAND (W X H X D) Approx. 1444 x 837 x 43 cm
DIMENSION OF TV WITH STAND (STANDARD POSITION) (W X H X D) Approx. 1444 x 837 x 43 cm
AUDIO POWER OUTPUT 20W + 20W + 10W + 10W
DOLBY AUDIO FORMAT SUPPORT
 Dolby™ Audio, Dolby™ Atmos

Customer Reviews

Based on 23 reviews
87%
(20)
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9%
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4%
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M
Mohd
Great but waiting

I bought the TV but still waiting for it to delivered, but from what i saw ohh my god the TV has a beautiful stunning picture quality and colors as will, cannot to to try living with it.

P
Peter Weiss

Super TV but expensive

T
Tom sony
Sounds like your their and the viewing is incredib

Very good excellent viewing and excellent sounding

S
Salmantaq1
Premature technology with technical issues

I bought the A95K 65" in the UK about a month back, got it wall mounted through an installer. I noticed very obvious marks on the left part of the screen (my room is well-lit and the spots were very noticeable in the bright light). There was definitely something wrong with the screen panel, which the retailer's technical team confirmed as well.

I had the TV exchanged for a new unit through my retailer, they sent a new one and I hired another installer to wall mount it. Just three days into using this particular unit, I switched on the TV in the morning but it didn't turn on, with red light flashing 5 times on the panel (no picture and no audio at all). Did a bit of research and apparently there was some issue with the electric circuit board. Had this unit returned again as well.

It goes without saying that when I actually enjoyed the TV for a couple of days, the picture quality was outstanding! Probably the best I have ever seen! I already own a Sony 5.1 surround system, a PS5, Sony wireless headphones etc., so I wanted to buy the Sony TV as well to stick with the ecosystem. But with these technical issues, eventually, I lost confidence on a 3.2k+ TV on which I had also spent 200 additionally just to wall mount and take off.

Proabably I was extremely unlucky with the TV units I got (probably the retailer gave me the refurbished units), but I would suggest not buying this TV right now and wait for the technology to mature enough before you go with this.

D
DGUK
Incredible picture and sound

I read a lot of reviews before spending this much on a TV and do not regret it at all. Even 720p sources are handled admirably by the internal processing, especially old black and white films where the contrast far exceeds my previous plasma. My criticisms are, when the stand is in front of the TV, the screen is still slightly inclined backwards and does not sit flush with the wall. Also the Google TV interface lacks customisation and you have to put up with whatever it decides to promote rather than have contents under my own control. I do own the TV after all and am not renting the homepage!

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