{"title":"Premium Products","description":"","products":[{"product_id":"sony-alpha-a7s-iii-mirrorless-digital-camera","title":"Sony ILCE-7SM3 Alpha 7S III with pro movie\/still capability","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eNew image sensor with double the readout speed : The newly developed back-illuminated full-frame Exmor RTM CMOS sensor, with 12.1 effective megapixels15, boasts a readout speed up to twice as fast as that of the α7S II, along with high sensitivity and wide dynamic range. An advanced colour filter array boosts colour reproduction accuracy, while focal plane phase-detection AF enables substantial increases in autofocus stability and precision, all of which contribute to outstanding image quality.\u003c\/li\u003e\n\u003cli\u003eNew image-processing engine with up to 8x the processing performance : The BIONZ XRTM image-processing engine boasts a performance level up to eight times that of the previous processor, minimising latency while markedly improving real-time processing capabilities for both movies and stills. The engine performs real-time processing of AF, image recognition and image-quality adjustments, while also handling data transfer, user interface and other camera operations.\u003c\/li\u003e\n\u003cli\u003eHigh sensitivity, wide dynamic range : The full-frame 12.1-megapixel16 configuration enables high sensitivity with low noise throughout the camera's sensitivity range by optimising the output signal from the sensor. The standard ISO range is 80-102400, which is further expandable to 40-409600 (80-409600 for movies). The dynamic range is an impressively wide 15 stops17, for beautiful, true-to-life images without blown highlights. Together, the camera's high sensitivity and wide dynamic range expand your creative freedom during shoots.\u003c\/li\u003e\n\u003cli\u003eAll-Intra internal recording : In addition to Long GOP inter-frame compression, the α7S III supports internal intra-frame (All-Intra) recording20 for the first time in an α-model body, where each frame is recorded independently at a high bitrate of up to 600Mbps. This can be useful for certain types of shoots as it allows maximum flexibility in post-production editing.  [1] All-Intra (All-I)  [2] Long GoP  [3] Group of Pictures\u003c\/li\u003e\n\u003cli\u003eFull-frame 4K recording at 120p : Full-frame 4K recording at 120fps18 with autofocus is possible thanks to the high-speed readout capabilities of the new image sensor working in tandem with the newly developed, powerful BIONZ XR processor. This high image-quality 4K, with full-pixel readout without binning, allows for clear post-produced slow motion (up to x5 slower than real time)19, as well as bokeh effects typical of full-frame cameras, all with smooth, high-precision autofocus. Despite the α7S III's compact size, it provides impressive scope for your creativity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"specs\"\u003e\n\u003ch2\u003e\u003c\/h2\u003e\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003ctable class=\"table-striped\" style=\"width: 100%;\"\u003e\n\u003ctbody\u003e\n    \u003ctr\u003e\n\u003ctd\u003eSENSOR TYPE\u003c\/td\u003e\n  \u003ctd\u003e35mm full frame (35.6×23.8mm), Exmor R CMOS sensor\u003c\/td\u003e\n  \u003c\/tr\u003e\n    \u003ctr\u003e\n          \u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNUMBER OF PIXELS (EFFECTIVE)\u003c\/td\u003e\n  \u003ctd\u003eApprox. 12.1 megapixels\u003c\/td\u003e\n  \u003c\/tr\u003e\n    \u003ctr\u003e\n          \u003c\/tr\u003e\n    \u003ctr\u003e\n\u003ctd\u003eISO SENSITIVITY (STILL IMAGE)(RECOMMENDED EXPOSURE INDEX)\u003c\/td\u003e\n  \u003ctd\u003eStill images: ISO 80-102400 (ISO numbers up from ISO 40 to ISO 409600 can be set as expanded ISO range.), Movies: ISO 80-102400 equivalent (ISO numbers up to ISO 409600 can be set as expanded ISO range.)\u003c\/td\u003e\n  \u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003eBATTERY LIFE (STILL IMAGES)\u003c\/td\u003e\n  \u003ctd\u003eApprox. 510 shots (Viewfinder) \/ Approx. 600 shots (LCD monitor) (CIPA standard)\u003c\/td\u003e\n  \u003c\/tr\u003e\n            \u003ctr\u003e\n\u003ctd\u003eVIEWFINDER TYPE\n\u003c\/td\u003e\n  \u003ctd\u003e1.6 cm (0.64 type) electronic viewfinder (color)\u003c\/td\u003e\n  \u003c\/tr\u003e\n    \u003ctr\u003e\n                \u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMONITOR TYPE\u003c\/td\u003e\n  \u003ctd\u003e7.5cm (3.0-type) type TFT\u003c\/td\u003e\n  \u003c\/tr\u003e\n    \u003ctr\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e","brand":"Sony UAE Store","offers":[{"title":"Default Title","offer_id":40005562695759,"sku":"ILCE-7SM3_AP2","price":12499.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/products\/sony-ILCE-7SM3-1.jpg?v=1657193978"},{"product_id":"sony-alpha-a7r-iiia-mirrorless-digital-camera-body-only","title":"Sony Alpha a7R IIIA Mirrorless Digital Camera Body Only","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eBack-illuminated 42.4MP full-frame sensor : The 35mm full-frame Exmor R CMOS image sensor features 42.4-megapixel12 resolution, back illumination and gapless on-chip lens design for extraordinary sensitivity and dynamic range, anti-reflection (AR) coating on sensor seal glass, and other innovations that unleash the sensor’s power to make images look realistic.\u003c\/li\u003e\n\u003cli\u003eFurther enhanced image processing engine : The latest front-end LSI makes data readout from the image sensor approximately two times faster13 and the BIONZ X image processor is now about 1.8 times faster14. Enhanced image processing realizes lower noise and further extended dynamic range across a wide sensitivity range of up to ISO 32000 (standard ISO, expandable to ISO 50-102400 for stills). Moreover, upgraded Detail Reproduction and Area-specific Noise Reduction achieves noise reduction — equivalent of approx. one stop — in mid-range ISO settings. Also, reproduction of skin colour has been dramatically improved, which is advantageous for portrait shooting. The α7R III also supports 14-bit RAW output15 even during silent shooting\/continuous shooting.\u003c\/li\u003e\n\u003cli\u003eA quantum leap in AF performance : An evolved image processing system and α9 camera AF algorithms optimised for the α7R III improve AF speed, precision, and tracking performance. 399 phase-detection AF points and 425 contrast-detection AF points provide high-density wide-area coverage. Up to approximately two times faster16 AF speed and two times more precise13 AF tracking performance let you capture and maintain focus on nimble wildlife in unpredictable motion. The α7R III also autofocuses reliably down to EV-3 brightness17.\u003c\/li\u003e\n\u003cli\u003eUp to 76 images in continuous shooting : Greater buffer memory, system speed, and UHS-II support allow the α7R III to capture up to approx. 28 uncompressed RAW, or 76 compressed RAW or JPEG images21 in a continuous burst at 10fps. Fn menu\/menu display access, setting changes and review playback can occur during data writing. A countdown of the number of still images remaining to be written to memory is on display during playback.\u003c\/li\u003e\n\u003cli\u003eEye AF with doubled13 tracking performance : Eye AF’s enhanced precision, plus two times greater AF speed and AF tracking performance13 further assist you to easily shoot a portrait of a moving subject using AF-C even during continuous shooting, and even if the subject looks down and away from the camera, or is backlit with face in partial darkness. The α7R III’s E-mount body supports Eye AF for A-mount lenses18 mounted via an adaptor.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"specs\"\u003e\n\u003ch2\u003e\u003c\/h2\u003e\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003ctable class=\"table-striped\" style=\"width: 100%;\"\u003e\n\u003ctbody\u003e\n     \u003ctr\u003e\n\u003ctd\u003eLENS COMPATIBILITY\u003c\/td\u003e\n  \u003ctd\u003eSony E-mount lenses\u003c\/td\u003e\n  \u003c\/tr\u003e\n    \u003ctr\u003e\n\u003ctd\u003eSENSOR TYPE\u003c\/td\u003e\n  \u003ctd\u003e35mm full frame (35.9×24.0mm), ExmorR CMOS sensor\u003c\/td\u003e\n  \u003c\/tr\u003e\n   \n\u003ctr\u003e\n\u003ctd\u003eNUMBER OF PIXELS (EFFECTIVE)\u003c\/td\u003e\n  \u003ctd\u003eApprox. 42.4 megapixels\u003c\/td\u003e\n  \u003c\/tr\u003e\n  \n\u003ctr\u003e\n\u003ctd\u003eBATTERY LIFE (STILL IMAGES)\u003c\/td\u003e\n  \u003ctd\u003eApprox. 530 shots (Viewfinder) \/ approx. 640 shots (LCD monitor) (CIPA standard)\u003c\/td\u003e\n  \u003c\/tr\u003e\n    \u003ctr\u003e\n\u003ctd\u003eISO SENSITIVITY (STILL IMAGE)(RECOMMENDED EXPOSURE INDEX)\u003c\/td\u003e\n  \u003ctd\u003eAUTO (ISO 100-12800, selectable lower limit and upper limit), Movies: ISO 100-32000 equivalent, AUTO (ISO 100-12800, selectable lower limit and upper, Still images: ISO 100-32000 (ISO numbers up from ISO 50 to ISO 102400 can be set as expanded ISO range.),\u003c\/td\u003e\n  \u003c\/tr\u003e\n            \u003ctr\u003e\n\u003ctd\u003eVIEWFINDER TYPE\n\u003c\/td\u003e\n  \u003ctd\u003e1.3 cm (0.5-type) electronic viewfinder (color),Quad-VGA OLED\u003c\/td\u003e\n  \u003c\/tr\u003e\n   \n\u003ctr\u003e\n\u003ctd\u003eMONITOR TYPE\u003c\/td\u003e\n  \u003ctd\u003e7.5cm (3.0-type) type TFT\u003c\/td\u003e\n \n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e","brand":"Sony UAE Store","offers":[{"title":"Default Title","offer_id":40005571149903,"sku":"ILCE-7RM3A_AP2","price":10499.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/products\/sony-a7R-III-1.jpg?v=1657193740"},{"product_id":"sony-alpha-a7-iv-mirrorless-digital-camera-body-only","title":"Sony ILCE-7M4 Alpha a7 IV Mirrorless Digital Camera","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eNewly developed 33.0MP16 back-illuminated CMOS image sensor : The full-frame Exmor R™ CMOS sensor delivers outstanding speed and superb image quality. The use of copper wiring contributes to higher transmission speeds and faster AD conversion, while fast sensor readout enables 10-bit 4:2:2 4K recording at up to 60p17. The sensor also provides improved colour reproducibility, low-noise performance at all sensitivities, 15-stop18 dynamic range on stills, and increased AF precision and focal stability.\u003c\/li\u003e\n\u003cli\u003eBIONZ XR™ image processor for up to 8x19 processing speed :The BIONZ XR engine, also used in the flagship α1 and α7S III models, provides up to an 8x19 increase in processing speed. The engine concentrates real-time processing of AF, image recognition and image quality adjustment to minimise processing latency, for greatly increased movie and still processing power. User interface, network, and file management processing is distributed in order to deliver fast response regardless of real-time processing load.\u003c\/li\u003e\n\u003cli\u003eBeautiful image rendering with low noise : Visible benefits of the powerful new 33.0MP16 sensor and engine go beyond mere numbers. They include soft, natural-looking human skin textures, a stunning level of detail in landscapes and scenery, and better colour reproduction, with higher subjective resolution resulting from improved algorithms. The standard sensitivity range of ISO 100-51200 is expandable to ISO 50-204800 for stills and ISO 100-102400 for movies, with low-noise performance throughout.\u003c\/li\u003e\n\u003cli\u003eSet the mood, in-camera, with Creative Look : Broaden your creative palette with a selection of ten Creative Look presets. You can easily impart a particular mood in your still images, movies and live streaming, and all preset selections are available in-camera without post-editing, so you can share your vision immediately after shooting.\u003c\/li\u003e\n\u003cli\u003eBeautiful colour expression made simple, with S-Cinetone™ : The α7 IV supports S-Cinetone, based on expertise gained through development of the VENICE CineAlta camera. This look is responsible for the beautiful skin tones for which Cinema Line cameras like the FX9, FX6 and FX3 are widely acclaimed. It delivers natural mid-tones for healthy-looking skin colour, plus soft colours and gorgeous highlights. Because it's in-camera, it's easy to create a more expressive look for your movie imagery without post-editing.\u003c\/li\u003e\n\u003cli\u003eSoft Skin Effect for bright and beautiful skin appearance :The built-in Soft Skin Effect makes skin look more beautiful, softening wrinkles, blemishes and dull patches while preserving liveliness in eye and mouth areas. Complementing the capabilities of the full-frame sensor, this feature can add appeal to live-streamed sessions as well as enhancing still shots and movies. Four level settings are available25, so you can adjust the degree of the effect as you wish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"specs\"\u003e\n\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003ctable class=\"table-striped\" style=\"width: 100%;\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eNUMBER OF PIXELS (EFFECTIVE)\u003c\/td\u003e\n\u003ctd\u003eApprox. 33.0 megapixels\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISO SENSITIVITY (RECOMMENDED EXPOSURE INDEX)\u003c\/td\u003e\n\u003ctd\u003eStill images: ISO 100-51200 (ISO numbers from 50 to 204800 can be set as expanded ISO), AUTO (ISO 100-12800, selectable lower limit and upper limit), Movies: ISO 100-51200 equivalent (ISO numbers up to 102400 can be set as expanded ISO), AUTO (ISO 100-12800, selectable lower limit and upper limit)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVIEWFINDER TYPE\u003c\/td\u003e\n\u003ctd\u003e1.3 cm (0.5 type) electronic viewfinder (Quad-VGA OLED)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMONITOR TYPE\u003c\/td\u003e\n\u003ctd\u003e7.5 cm (3.0-type) type TFT\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e","brand":"Sony UAE Store","offers":[{"title":"Body Only","offer_id":40090079428687,"sku":"ILCE-7M4_AF1","price":8249.0,"currency_code":"AED","in_stock":true},{"title":"Body + 28-70mm Zoom Lens","offer_id":40090079461455,"sku":"ILCE-7M4K_AF1","price":10349.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/products\/ILCE-7M4-5.jpg?v=1662553299"},{"product_id":"alpha-7r-iv-35mm-full-frame-camera-with-61-0mp","title":"Sony Alpha ILCE-7RM4A 35mm full-frame camera with 61.0MP","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\t\u003cli\u003eReaching the peak of resolution: 61.0MP full-frame CMOS sensor : Sony’s newly developed 35mm full-frame back-illuminated CMOS sensor with 61.0 megapixels enables the full-frame mirrorless α7R IV to attain expressive prowess once expected only in conventional medium-format cameras. Thanks to this mirrorless design, absence of mechanical mirror shock can maximise resolution without negative effect on image quality. The α7R IV realises the level of image quality that surpasses the expectation for conventional full-frame cameras especially in the low- to mid-sensitivity range. Sony’s proprietary technology achieves superb high resolution while assuring low noise and high sensitivity.\u003c\/li\u003e\n\t\u003cli\u003eEnhanced image processing engine makes the most of CMOS sensor : To match the excellence of the new image sensor, high-speed BIONZ X image processing engine is also further enhanced to faithfully reproduce details and reduce noise significantly. Noise that tends to occur due to heightened pixel count is minimised for high image quality, especially in the standard ISO sensitivity range up to ISO 32000. Wide 15-stop dynamic range at low ISO sensitivity (for stills) delivers smoother reproduction of gradations from shadow to highlight. Moreover, the α7R IV’s inherited colour reproduction in still pictures — acclaimed in the latest α series — captures skin colour in portraits and vivid colour of flowers for natural α7R IV depiction.\u003c\/li\u003e\n\t\u003cli\u003eFeatures maximising superb 61.0MP resolution\nThe α7R IV’s extremely high image 61.0-megapixel resolution performance is maximised by other α7R IV advantages, one of which is 5-axis optical in-body image stabilisation with optimised algorithms to achieve up to a 5.5-stop shutter speed advantage. Another outstanding feature is the electronic shutter allowing silent, vibration-free shooting. Additionally, the α7R IV incorporates an internal damper structure to absorb the impact of shutter motion for a minimum of shutter vibration. Many features in the α7R IV serve for realising sharply resolved imaging.\u003c\/li\u003e\n\t\u003cli\u003e5.76-million-dot UXGA OLED Tru-Finder : Newly featured in the α7R IV, this 5.76-million-dot electronic viewfinder provides high-precision, high-brightness, and high-contrast visibility, reproducing fine detail with 1.6 times higher resolution than α7R III. “High Display Quality” mode draws on the effective 61.0MP (approx.) image sensor to suppress moiré and jaggies for highly precise and natural images on viewfinder; 120\/100fps of “High” finder frame rate mode shows smoother motion, so it’s simpler to trace moving subjects. Fluorine coating makes it easier to remove dirt or a fingerprint from the lens, for more comfortable viewing in inclement weather and better concentration on shooting.  [1] Ultra-XGA OLED Tru-Finder  [2] Quad-VGA OLED Tru-Finder\u003c\/li\u003e\n\t\u003cli\u003eWide, fast, and steadfast AF evolution : Thanks to increased coverage and density of AF points and enhanced algorithm for tracking moving subjects, overall AF performance has evolved to provide steadfast, accurate tracking of complex subject motion and speed changes. The α7R IV’s Fast Hybrid AF system combines high-speed, highly trackable phase-detection and high-precision contrast-detection autofocusing, even for shooting venues as dimly lit as EV-3. 567-point phase-detection AF and 425-point contrast-detection AF provide wider image area coverage of 99.7% height and 74.0% width. In addition, this remarkable AF system provides as rapid response as α7R III, despite mass data handling due to the extremely high-resolution CMOS sensor, even in dim shooting venues.\u003c\/li\u003e\n\t\u003cli\u003e14-bit RAW output for natural gradations : The α7R IV supports compressed and uncompressed 14-bit RAW output for smoother, more natural gradations that contribute to higher overall image quality. Taking advantage of even higher 16-bit processing in the imaging engine, front-end LSI and the enhanced BIONZ X image processor make 14-bit RAW output available even when shooting in silent or continuous mode.  [1] Image sensor  [2] The latest high-speed front-end LSI  [3] 16-bit image processing\u003c\/li\u003e\t\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony World - UAE","offers":[{"title":"Default Title","offer_id":40233189670991,"sku":"ILCE-7RM4A\/QAP2","price":11999.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/products\/ILCE-7RM4A-1_8f824086-201d-4b2e-ac76-acacb32233af.jpg?v=1662554277"},{"product_id":"sony-alpha-a7r-v-full-frame-high-resolution-mirrorless-digital-camera","title":"Sony Alpha a7R V Full Frame High Resolution Mirrorless Digital Camera","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eA newly developed AI processing unit: State-of-the-art AI processing with deep learning uses detailed information about human forms and poses to dramatically improve the camera’s subject recognition accuracy and make full use of its potential resolution. AI subject recognition has been expanded to include a number of new subject types, including vehicles and insects.\u003c\/li\u003e\n\u003cli\u003eA new level of resolution: This newest generation of the α7R series continues the pursuit of high image resolution, delivering the highest resolution at low sensitivity in the series thus far.\u003c\/li\u003e\n\u003cli\u003eAdvanced optical 5-axis image stabilisation: The entire image stabilisation system has been updated with a high-precision image stabilisation unit, advanced gyro sensors, and optimised image stabilisation algorithms.\u003c\/li\u003e\n\u003cli\u003ePixel Shift Multi Shooting responds to changing conditions: Pixel Shift Multi Shooting takes advantage of precision in-body image stabilisation system control, capturing up to 16 pixel-shifted shots to be later composited on a computer to achieve outstanding resolution in a single image.\u003c\/li\u003e\n\u003cli\u003eSelectable RAW image sizes and quality: Lossless RAW image compression allows more high-quality images to be shot in continuous bursts, with a choice of three lossless-compression image sizes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony UAE Store","offers":[{"title":"Default Title","offer_id":40373771436111,"sku":"ILCE-7RM5\/BQAP2","price":13799.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/products\/ilce-7rm5-8.jpg?v=1666859987"},{"product_id":"sony-xr-85x90l-85-inch-bravia-xr-4k-ultra-hd-high-dynamic-range-hdr-smart-tv-google-tv-2023","title":"Sony XR-85X90L | 85 inch | BRAVIA XR | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV) (2023)","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSee a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™.\u003c\/li\u003e\n\u003cli\u003eAmazing brightness. Piercing contrast. Vivid. Bright. Crisp. See breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR\u003c\/li\u003e\n\u003cli\u003ePicture and sound precisely aligned Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see.\u003c\/li\u003e\n\u003cli\u003eThe entertainment you love. With help from Google. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you.1\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony World - UAE","offers":[{"title":"Default Title","offer_id":40720707977295,"sku":"XR-85X90L_AF1","price":7499.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/files\/X90L_bd6b3b08-f2af-4d10-9b33-746c0c58cdf7.jpg?v=1749013965"},{"product_id":"sony-xr-83a80l-83-inch-bravia-xr-oled-4k-ultra-hd-high-dynamic-range-hdr-smart-tv-google-tv","title":"Sony XR-83A80L | 83 inch | BRAVIA XR | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n  \u003cul\u003e\n    \u003cli\u003eUltra bright, pure black Combine our bright, pure black OLED screen with the powerful intelligence of our Cognitive Processor XR™ and you get pictures closer than ever to real life.\u003c\/li\u003e\n    \u003cli\u003eContrast. Like life itself. The secret is peak brightness and pure blacks. Suddenly you’ll see all the detail, depth and texture that is often missing from some screens.\u003c\/li\u003e\n    \u003cli\u003eScreen speaker, always immersive As the story unfolds before your eyes, you’ll hear a sound track that precisely matches the action. Much the same as in a movie theatre.\u003c\/li\u003e\n    \u003cli\u003eGame time. Be invincible. Our BRAVIA XR™ TVs capture the awesome graphics and soundscapes of today’s games. Want more? Pair with a PlayStation®️5 console for absolute immersion.\u003c\/li\u003e\n    \u003cli\u003eLove entertainment. Love the planet. Great pictures and sound should never compromise the environment. We work tirelessly to help reduce our impact on the planet.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cdiv class=\"youtube-container\"\u003e  \n  \u003cdiv class=\"youtube-player\" data-id=\"_o2BxvGYHsU\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony World - UAE","offers":[{"title":"Default Title","offer_id":40765638475855,"sku":"XR-83A80L_AF1","price":14999.0,"currency_code":"AED","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/files\/A80L_491df82a-b0f9-4143-8bde-9a31cbcc43e8.jpg?v=1749013972"},{"product_id":"sony-alpha-7cr-ilce-7cr-high-resolution-compact-full-frame-camera","title":"Sony Alpha 7CR ILCE-7CR | High Resolution Compact Full-frame Camera","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eAdvanced full-frame performance and eye-opening resolution in a compact, lightweight body.\u003c\/li\u003e\n\u003cli\u003eThe advanced Exmor R CMOS image sensor with 61.0 effective megapixels is packed with Sony's image sensor technologies.\u003c\/li\u003e\n\u003cli\u003eWith up to eight times*1 more processing power than previous versions, the latest BIONZ XR image processing engine delivers natural gradations and realistic colours with low noise for stills and movies.\u003cbr\u003e*1 Compared to the BIONZ X image processing engine. Sony tests.\u003c\/li\u003e\n\u003cli\u003eThe Alpha 7CR is equipped with an innovative AI processing unit that greatly enhances its performance, including more accurate recognition for a wider range of subjects.\u003c\/li\u003e\n\u003cli\u003eThe 5-axis in-body optical image stabilisation system is supported by precision gyro sensors to deliver up to 7.0-step*2 of shake compensation.\u003cbr\u003e*2 Based on CIPA standard. Pitch\/yaw shake only. With FE 50mm F1.2 GM lens mounted. Long-exposure Noise Reduction off.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"specs\"\u003e\u003cbr\u003e\u003c\/div\u003e","brand":"Sony UAE Store","offers":[{"title":"Body - Black","offer_id":40771249700943,"sku":"ILCE-7CR\/BQ_AP2","price":11699.0,"currency_code":"AED","in_stock":true},{"title":"Body - Silver","offer_id":40771249733711,"sku":"ILCE-7CR\/SQ_AP2","price":11699.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/files\/CX89800_front_black.jpg?v=1693289470"},{"product_id":"sony-alpha-7cii-ilce-7cm2-versatile-compact-full-frame-camera","title":"Sony Alpha 7CII ILCE-7CM2 | Versatile Compact Full-frame Camera","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eVersatile full-frame performance of still and movie in a compact, lightweight body.\u003c\/li\u003e\n\u003cli\u003eThe advanced Exmor R CMOS image sensor with 33.0 effective megapixels is packed with Sony's image sensor technologies.\u003c\/li\u003e\n\u003cli\u003e\"With up to eight times*1 more processing power than previous versions, the latest BIONZ XR image processing engine delivers natural gradations and realistic colours with low noise for stills and movies.\u003cbr\u003e*1 Compared to the BIONZ X image processing engine. Sony tests.\"\u003c\/li\u003e\n\u003cli\u003eAI-based Real-time Tracking makes shooting in a wider range of situations simpler, leaving you free to concentrate on framing and composition.\u003c\/li\u003e\n\u003cli\u003e\"The 5-axis in-body optical image stabilisation system is supported by precision gyro sensors to deliver up to 7.0-step*2 of shake compensation.\u003cbr\u003e*2 Based on CIPA standard. Pitch\/yaw shake only. With FE 50mm F1.2 GM lens mounted. Long-exposure Noise Reduction off.\" \u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"specs\"\u003e\u003cbr\u003e\u003c\/div\u003e","brand":"Sony UAE Store","offers":[{"title":"Body - Black","offer_id":40770480963663,"sku":"ILCE-7CM2\/BQAP2","price":7549.0,"currency_code":"AED","in_stock":true},{"title":"Body+SEL2860 Kit Lens - Black","offer_id":40770480996431,"sku":"ILCE-7CM2LBQAP2","price":9299.0,"currency_code":"AED","in_stock":true},{"title":"Body - Silver","offer_id":40770481029199,"sku":"ILCE-7CM2\/SQAP2","price":7549.0,"currency_code":"AED","in_stock":true},{"title":"Body+SEL2860 Kit Lens - Silver","offer_id":40770481061967,"sku":"ILCE-7CM2LSQAP2","price":9299.0,"currency_code":"AED","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/files\/CX89700_front_black.jpg?v=1695967424"},{"product_id":"sony-bravia-fw-98bz50l","title":"Sony BRAVIA FW-98BZ50L","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eLighten the load 98” BRAVIA BZ50L weighs around 20kg less than the previous 100” 100BZ40J model, lightening the load on installation teams.\u003c\/li\u003e\n\u003cli\u003eSafer carrying Ergonomically positioned lower horizontal levels are easy to grab, making lifting easier and more comfortable.\u003c\/li\u003e\n\u003cli\u003eEasier access The ability to carry BRAVIA vertically (portrait style) gives easier access for elevators and stairways.\u003c\/li\u003e\n\u003cli\u003eSide mounted terminals All signal connections – including audio, video, networking, control and USB ports – are mounted on the side of the display to simplify installation.\u003c\/li\u003e\n\u003cli\u003eSubtle logo positioning The Sony logo is discreetly positioned on the edge of the display’s beautifully slim 20mm bezel. So there’s nothing to distract your audience from immersive, super-size images.\u003c\/li\u003e\n\u003cli\u003ePortrait and tilt Install BRAVIA in portrait or landscape orientation to suit any corporate or retail space, with a tilt range over -15 to +20 degrees for even greater flexibility.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony World - UAE","offers":[{"title":"Default Title","offer_id":40796896854095,"sku":"FW-98BZ50L_AF1","price":10499.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/files\/98_BZ50L_front_stand.jpg?v=1695881491"},{"product_id":"sony-playstation-portal™-remote-player","title":"Sony PlayStation Portal™ Remote Player","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePut Your PS5 in the Palm of Your Hand - PlayStation Portal™ Remote Player gives you access to the games on your PS5® console** over your home Wi-Fi*, letting you jump into gaming on a gorgeous 8” LCD screen capable of 1080p resolution play at 60fps***, all without needing to play on a TV.\u003c\/li\u003e\n\u003cli\u003ePlay Your Game Collection - PlayStation Portal™ Remote Player can play compatible games you have installed on your PS5® console, including your favorite games for PS5 and PS4**.\u003c\/li\u003e\n\u003cli\u003eExperience Breathtaking Immersion with DualSense® Wireless Controller Features - Feel the incredible immersion of haptic feedback and adaptive triggers in supported games****.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cblockquote\u003e\n\u003cp\u003e\u003csmall\u003e\u003cspan\u003e*PlayStation Portal™ Remote Player can stream compatible games installed on your PS5 console. PlayStation Portal™ Remote Player requires broadband internet Wi-Fi with at least 5Mbps for use. For a better play experience, a high-speed connection of at least 15Mbps is recommended. The quality and connectivity of your play experience may vary depending on your network environment. A PS5 console and account for PlayStation Network is required. The PS5 console must be connected to a broadband internet connection, powered on fully or in Rest Mode, and it must be paired with your PlayStation Portal™ Remote Player.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e**Games that require a VR headset (PlayStation VR or PlayStation VR2) or additional peripherals (other than a DUALSHOCK 4, DualSense, or DualSense Edge wireless controller) are not compatible. Games that must be streamed on PS5 using a PS Plus Premium membership are not compatible. Haptic feedback and adaptive trigger features available when supported by game.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e***Individual game performance will vary based on the specific game being played, and the quality of connectivity in your network environment.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e****Haptic feedback and adaptive trigger features are only available when those features are supported by the game being played.\u003c\/span\u003e\u003c\/small\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003c\/div\u003e","brand":"Sony World - UAE","offers":[{"title":"Default Title","offer_id":40977092214863,"sku":"PSPORTAL","price":769.0,"currency_code":"AED","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/files\/PlayStationPortal_04_PR_CMYK.jpg?v=1701928696"},{"product_id":"sony-alpha-9-iii-full-frame-camera-with-global-shutter-system","title":"Sony Alpha ILCE-A9 M3 Full-Frame Camera With Global Shutter System","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eThe next capture era starts now : The α9 III features the world's first2 full-frame stacked 24.6 MP3 CMOS image sensor with a global shutter system. Unlike a rolling shutter sensor that records images sequentially from the top row of pixels to the bottom, the newly-developed Exmor RS™ image sensor exposes and reads all pixels simultaneously so the camera can capture fast-moving subjects with absolutely no distortion. Combined with a maximum shutter speed of 1\/80000 second (1\/16000 second during continuous shooting)4, the α9 III is a game changer for professional photography.\n(1) Pixel area (2) Hi-speed signal processing circuit (3) Image processing engine\u003c\/li\u003e\n\u003cli\u003eBlackout-free, 120 fps continuous shooting : The α9 III is defined by speed and accuracy, enabling it to capture decisive moments with ease. It's capable of shooting continuous bursts at up to 120 fps with full AF\/AE tracking, all without viewfinder blackout, and its highly-advanced AI processing unit recognises subjects with astonishingly high precision and reliability.\u003c\/li\u003e\n\u003cli\u003ePreserve split-second moments : At 1\/80000 second, the maximum shutter speed of the α9 III makes it easy to capture fast-moving subjects in almost any situation. What's more, a compatible flash unit from Sony (such as the HVL-F60RM2 or HVL-F46RM) can synchronise at all shutter speeds, eliminating the steep, nonlinear drop-off in illumination that occurs with high-speed sync (HSS) and ensuring even illumination across the image.\u003c\/li\u003e\n\u003cli\u003eExmor RS image sensor with global shutter system : The new full-frame global shutter image sensor is equipped with 24.6 million effective pixels, a stacked CMOS architecture and integral memory. 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The camera can also capture high-quality 14-bit RAW images in all still shooting modes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n","brand":"Sony UAE Store","offers":[{"title":"Default Title","offer_id":41135607939151,"sku":"ILCE-9M3\/BQ_AP2","price":22499.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/files\/CX89600_front.jpg?v=1706530752"},{"product_id":"sony-bravia-theatre-quad-ht-a9m2","title":"Sony BRAVIA Theatre Quad | 360 Spatial Sound Mapping | Dolby Atmos\/DTS:X | HT-A9M2 \u0026 Get SA-SW5 Subwoofer Free","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eThe true sound of cinema: With four wireless speakers and 360 Spatial Sound Mapping, our flagship Home Theatre System brings the true sound of cinema home.\u003c\/li\u003e\n\u003cli\u003eRevolutionary home theater surround sound: Introducing our flagship home theater surround sound system featuring a revolutionary design with 16 total speakers making any space sound like the movie theater.\u003c\/li\u003e\n\u003cli\u003eUltimate surround with 360 Spatial Sound Mapping: Experience the ultimate in home surround. 360 Spatial Sound Mapping technology creates up to 12 phantom speakers around the room, enabling cinema-style surround sound with just a handful of physical speakers.\u003c\/li\u003e\n\u003cli\u003eEnjoy wider surround sound coverage: Now more people can enjoy the same immersive surround experience. By using phantom speakers, 360 Spatial Sound Mapping technology achieves wider coverage than conventional virtual surround systems.\u003c\/li\u003e\n\u003cli\u003eUpmix stereo content to surround sound: Sony's new upmixer delivers rich surround sound even from stereo content. Its innovative algorithm extracts and redistributes individual audio objects to immerse you in 3D sound. While upmixing, AI Sound Separation processing detects human voices and makes them sound clearer.\u003c\/li\u003e\n\u003cli\u003eSound straight from cinema: Bring authentic cinema surround sound quality to your living room. 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Your surroundings truly come alive with Tempest 3D AudioTech** in supported games.\u003c\/li\u003e\n\u003cli\u003e Haptic Feedback: Experience haptic feedback via the DualSense® wireless controller in select PS5® titles and feel the effects and impact of your in-game actions through dynamic sensory feedback.\u003c\/li\u003e\n\u003cli\u003eAdaptive Triggers: Get to grips with immersive adaptive triggers, featuring dynamic resistance levels which simulate the physical impact of in-game activities in select PS5® games.\u003c\/li\u003e\n\u003cli\u003eIncludes ASTRO’S Playroom:Explore four worlds, each one showcasing innovative gameplay using the versatile features of the DualSense® wireless controller, in this game included for all PS5® console users.\u003c\/li\u003e\n\u003cli\u003eBackwards Compatibility \u0026amp; Game Boost: The PS5® console can play over 4,000 PS4® games. 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Acoustic Multi Audio™ delivers cinematic sound seemingly straight from the screen and the Voice Zoom 3 is Sony exclusive AI Sound Separation technology for clearer dialogue with improved voice position for more immersive experience.\u003c\/li\u003e\n\u003cli\u003eThousands of LEDs are precisely controlled by XR Backlight Master Drive™ to deliver authentic contrast and high brightness.\u003c\/li\u003e\n\u003cli\u003eBRAVIA is equipped with Studio Calibrated modes to reproduce the picture and sound quality as intended by the creators\u003c\/li\u003e\n\u003cli\u003eWith a deep understanding of film production, we have the expertise to bring movies to home and fill your space with cinematic excitement\u003c\/li\u003e\n\u003cli\u003eBRAVIA supports IMAX® Enhanced, DTS:X® and Dolby Vision® and Dolby Atmos®, for  an incredible atmospheric experience.\u003c\/li\u003e\n\u003cli\u003eWith XR Clear image, Enjoy sharp detailed picture quality, powered by our most powerful TV processor.\u003c\/li\u003e\n\u003cli\u003eGet access to all your favorite streaming apps in one place with Google TV.  Google TV brings together your movies and shows from across your subscriptions, including Netflix, Prime Video, Disney+, YouTube, the Apple TV app, Crunchyroll, and many more. Easily stream to your TV with support for Apple AirPlay 2 and Chromecast built-in. Sony’s Hands Free is Stress Free! Say what you want to watch, no remote required\u003c\/li\u003e\n\u003cli\u003ePerfect for PlayStation 5 with game features that put you right at the heart of the action\u003c\/li\u003e\n\u003cli\u003ePS Remote Play allows you to remotely control your PlayStation® console from a different location. 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Acoustic Multi Audio™ delivers cinematic sound seemingly straight from the screen and the Voice Zoom 3 is Sony exclusive AI Sound Separation technology for clearer dialogue with improved voice position for more immersive experience.\u003c\/li\u003e\n\u003cli\u003eThousands of LEDs are precisely controlled by XR Backlight Master Drive™ to deliver authentic contrast and high brightness.\u003c\/li\u003e\n\u003cli\u003eBRAVIA is equipped with Studio Calibrated modes to reproduce the picture and sound quality as intended by the creators\u003c\/li\u003e\n\u003cli\u003eWith a deep understanding of film production, we have the expertise to bring movies to home and fill your space with cinematic excitement\u003c\/li\u003e\n\u003cli\u003eBRAVIA supports IMAX® Enhanced, DTS:X® and Dolby Vision® and Dolby Atmos®, for  an incredible atmospheric experience.\u003c\/li\u003e\n\u003cli\u003eWith XR Clear image, Enjoy sharp detailed picture quality, powered by our most powerful TV processor.\u003c\/li\u003e\n\u003cli\u003eGet access to all your favorite streaming apps in one place with Google TV.  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Acoustic Multi Audio™ delivers cinematic sound seemingly straight from the screen and the Voice Zoom 3 is Sony exclusive AI Sound Separation technology for clearer dialogue with improved voice position for more immersive experience.\u003c\/li\u003e\n\u003cli\u003eThousands of LEDs are precisely controlled by XR Backlight Master Drive™ to deliver authentic contrast and high brightness.\u003c\/li\u003e\n\u003cli\u003eBRAVIA is equipped with Studio Calibrated modes to reproduce the picture and sound quality as intended by the creators\u003c\/li\u003e\n\u003cli\u003eWith a deep understanding of film production, we have the expertise to bring movies to home and fill your space with cinematic excitement\u003c\/li\u003e\n\u003cli\u003eBRAVIA supports IMAX® Enhanced, DTS:X® and Dolby Vision® and Dolby Atmos®, for  an incredible atmospheric experience.\u003c\/li\u003e\n\u003cli\u003eWith XR Clear image, Enjoy sharp detailed picture quality, powered by our most powerful TV processor.\u003c\/li\u003e\n\u003cli\u003eGet access to all your favorite streaming apps in one place with Google TV.  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Acoustic Multi Audio™ delivers cinematic sound seemingly straight from the screen and the Voice Zoom 3 is Sony exclusive AI Sound Separation technology for clearer dialogue with improved voice position for more immersive experience.\u003c\/li\u003e\n\u003cli\u003eHigh Peak Luminance faithfully reproduces natural bright scenes and XR Backlight Master Drive™ controls thousands of LEDs precisely for pure blacks with great contrast.\u003c\/li\u003e\n\u003cli\u003eImmerse yourself in expansive cinema-like sound. 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All you need is a compatible BRAVIA™TV and a high-speed internet connection\u003c\/li\u003e\n\u003cli\u003eHarmonic Presence is a new design concept that graces your space with harmonious shapes, materials and colours\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony UAE Store","offers":[{"title":"Default Title","offer_id":42114050916431,"sku":"K-75XR90_E51","price":11999.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/files\/BRAVIA_9_-75.jpg?v=1730889816"},{"product_id":"sony-bravia-9-85-inch-xr-backlight-master-drive-tv-with-high-peak-luminance-our-brightest-tv-ever-for-ultimate-cinema-sports-ps5-gaming-4k-hdr-smart-tv-google-tv-2024-model","title":"Sony | BRAVIA 9 | 85 Inch | MINI LED XR QLED TV with XR BACKLIGHT MASTER DRIVE TV with High Peak Luminance | Our brightest TV ever for ultimate cinema, sports \u0026 PS5 gaming | 4K HDR Smart TV (Google TV) | 2024 Model","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eAdvanced picture technologies deliver unmatched brightness for vivid, theater-like entertainment. Acoustic Multi Audio™ delivers cinematic sound seemingly straight from the screen and the Voice Zoom 3 is Sony exclusive AI Sound Separation technology for clearer dialogue with improved voice position for more immersive experience.\u003c\/li\u003e\n\u003cli\u003eHigh Peak Luminance faithfully reproduces natural bright scenes and XR Backlight Master Drive™ controls thousands of LEDs precisely for pure blacks with great contrast.\u003c\/li\u003e\n\u003cli\u003eImmerse yourself in expansive cinema-like sound. 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By using phantom speakers, 360 Spatial Sound Mapping technology achieves wider coverage than conventional virtual surround systems.\u003c\/li\u003e\n\u003cli\u003eUnleash the full potential of 360 Spatial Sound Mapping : Add optional wireless rear speakers for an even more expensive sound stage. Working with the rear speakers, the Bar 8 creates up to 11 phantom speakers, including speakers behind you for that authentic cinema feel.\u003c\/li\u003e\n\u003cli\u003eAdd a wireless subwoofer for fuller, richer sound : To complete the cinematic experience, combine with one of Sony’s optional subwoofers and enjoy sound with even greater impact.\u003c\/li\u003e\n\u003cli\u003eSound straight from cinema : Bring authentic cinema surround sound quality to your living room. BRAVIA Theatre Bar 8 not only supports industry standard formats including Dolby Atmos ® and DTS:X ® , but also has IMAX ® Enhances certification.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony UAE Store","offers":[{"title":"Default Title","offer_id":41972457144399,"sku":"HT-A8000_AF1","price":2799.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/1448\/8143\/files\/A8000_Main-Large.png?v=1720169873"},{"product_id":"sony-bravia-theatre-bar-9-flagship-single-soundbar-360-spatial-sound-mapping-dolby-atmos-dts-x-i-ht-a9000","title":"Sony | BRAVIA Theatre Bar 9 | Flagship Single Soundbar | 360 Spatial Sound Mapping Dolby Atmos®\/DTS:X® I HT-A9000","description":"\u003cdiv id=\"description\"\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eUltimate surround with 360 Spatial Sound Mapping : Experience the ultimate in home surround. 360 Spatial Sound Mapping technology creates 5 phantom speakers in front of you and reflects sound off the celling and walls, enabling cinema style surround sound with just a single speakers.\u003c\/li\u003e\n\u003cli\u003eEnjoy wider surround sound coverage : Now more people can enjoy the same immersive surround experience. By using phantom speakers, 360 Spatial Sound Mapping technology achieves wider coverage than conventional virtual surround systems.\u003c\/li\u003e\n\u003cli\u003eUnleash the full potential of 360 Spatial Sound Mapping : Add optional wireless rear speakers for an even more expensive sound stage. Working with the rear speakers, the Bar 9 creates up to 11 phantom speakers, including speakers behind you for that authentic cinema feel.\u003c\/li\u003e\n\u003cli\u003eAdd a wireless subwoofer for fuller, richer sound : To complete the cinematic experience, combine with one of Sony’s optional subwoofers and enjoy sound with even greater impact.\u003c\/li\u003e\n\u003cli\u003eSound straight from cinema : Bring authentic cinema surround sound quality to your living room. 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